The value of Alexa ranking

Alexa is one of those ranking tools I mentioned in my last entry. Alexa ranking tool measures the popularity of a domain, as in how many unique visits a website gets every 24 hours, and the Alexa rank is updated every 2-4 days.

The lower the Alexa rank number, the better you rank!



However, keep in mind that Alexa rankings are based on Alexa toolbar uses; non-toolbar users visits count relatively; it's the Alexa users to boost most of your ranking.

Anyway, Alexa rankings are still king when it comes to counting web popularity, so make sure your site is always active, and try to attire new visitors every day. That will grant you a better popularity rank over the months. :)